This article is about hiring a wedding marketing strategist for your wedding business
Every wedding business needs a marketing plan, but some wedding business owners have no idea what this entails or what they should do to get their wedding company in front of their ideal clients.
A good wedding marketing plan is tailored to suit our unique industry and to attract bridal couples to your business.
Why Would a Wedding Company Hire a Wedding Marketing Strategist?
Unfortunately, there are too many wedding pros trying to market their wedding company like any other business and this is a big mistake in my opinion.
Let me explain this in more detail for you…
Businesses that can market to clients on an ongoing basis have a different marketing strategy than those that are trying to get the attention of one-off clients.
In most circumstances, bridal couples will only get married on one occasion. This means, they only need or seek your services for a very limited time.
If you try to market your wedding business with an evergreen marketing strategy, you could be losing out on tons of bookings.
This is why larger wedding companies and wedding pros that understand marketing hire wedding marketing strategists to help them grow their wedding businesses.
My Unique Wedding Marketing Strategy
If you’ve read any other articles or peeked through my wedding marketing services, you’ll notice I consistently refer to my unique 12-Step Marketing Plan / Strategy.
I have been using this and helping wedding companies with this unique wedding marketing strategy for many many years now.
With this strategy, I can help wedding pros attract dream customers and book incredible weddings without having to chase after leads.
5 Common Problems
Every wedding company faces tough times and it can feel totally overwhelming when leads and bookings dry up.
There are 5 common problems that cause these issues.
- A Traffic Problem – You’re not getting in front of the right audience
- A Conversions Problem – You’re not connecting with your audience
- An After-Sales Problem – You’re not getting any referrals
- A Financial Problem – You’re too desperate for the booking
- A Mindset Problem – You’re in your own way
Luckily, a good marketing strategy like my 12-Step Plan will help you eliminate all 5 of these problems in one shot.
- You’ll be in front of your dream clients
- You won’t have to sell – they’ll chase you
- You’ll get automated feedback and referrals on autopilot
- You’ll have more bookings so you can be more selective
- You’ll know exactly what you’re doing and why
Do You Need to Hire a Wedding Marketing Strategist?
In my opinion, you don’t have to hire a marketing strategist, but you definitely should invest time and money to develop your own marketing plan and strategies for your wedding business.
You could be leaving a lot of money on the table if you don’t!
The Master Your Wedding Marketing Plan with Nats
I am busy with an exciting project – my signature online course.
This program is an in-depth marketing program for wedding pros, taking you through each step in my 12-Step Wedding Marketing Strategy and providing you with everything you need to attract your ideal clients and book more weddings.
Hire Me to Create Your Wedding Marketing Strategy and Plan
Another solution available is my Tailored Wedding Marketing Strategy Service.
For a one-off fee – you can hire me to audit your wedding company and create a step-by-step wedding marketing plan that is completely tailored to your business.
You will also get 2 x calls as part of the package.
One call to unpack your wedding business and your needs/visions in more detail and another one at the end to go through the step-by-step marketing plan.
After hiring me for this service, you will have a highly-focused and highly-targeted wedding marketing plan with a step-by-step checklist and instructions so you and your team will know exactly what to do next.
Conclusion
I hope you’ve found this article about hiring a wedding marketing strategist helpful.
There’s plenty of free information about this on YouTube, so I strongly recommend you take this seriously, especially if you’re struggling to get more wedding leads and wedding bookings.
I would love to help you too, so if you’d like to know more about my unique strategies, please click here to find out more about my Tailored Wedding Marketing Strategy Service.
Until the next time,
Take Care
Nats
