25 Bridal Makeup Advertising Tips For 2024

Are you looking for ways to advertise your bridal makeup artist company? In this article, I’m sharing the best bridal makeup advertising tips for startups and existing makeup artists that are looking to increase their bridal leads and book more brides.

You might be the best bridal makeup artist in your town, your city, or your state, but if nobody knows you exist, you could be missing out on a lot of bookings (and money).

Below you’ll find my best bridal makeup advertising tips and details about my marketing strategies for bridal makeup artists.

Bridal Makeup Advertising Tips

Here are my top tips for bridal makeup artists looking to get more leads and book more weddings:

Get your real weddings featured in bridal magazines and on wedding blogs
Become a preferred supplier at your local wedding venues
Showcase your bridal makeup company at wedding expos
Host a bridal makeup workshop
Sponsor a prize in a Magazine, or at a Bridal Expo
Run a competition on Instagram
Create how-to Reels and Stories for TikTok and Instagram
Share before and after images on Facebook Groups
Create informative blog posts and how-to articles
Ask to exchange business details and links with other wedding vendor websites
Advertise on the best wedding directory websites in your country eg. The Knot, Easy Weddings, UKBride, SA Weddings.
Create profile pages for your business on every social media platform
Use Facebook and Instagram Ads (but, only if you know the right strategy to follow)
Join wedding networking groups in your area
Sign up with your local Chamber of Commerce
Ensure you have a Google Business Profile (Google My Business/Google Maps)
Run Google Ads
Become the go-to bridal makeup expert in your area
Collaborate With Other Wedding Vendors for Styled Shoots
Offer to provide your makeup services for models at bridal shows and fashion shows
Add an advert in bridal magazines
Make connections with bridal hairstylists and create a package that combines both bridal hair and bridal makeup services (then you can both advertise for each other)
Ask to leave business cards / promotional flyers at bridal boutiques, hairstyling companies, and wedding venues
Build connections with wedding photographers by promoting their services to your clients. They might return the favor and send more customers your way.
Create a YouTube account to share how-to videos

Marketing Strategies for Bridal Makeup Artists

If you’re looking for a marketing strategy for your bridal makeup business, here’s a link to another article about marketing strategies for makeup artists that you might find useful.

Bridal Makeup Business Coaching

If you’re looking for a brilliant bridal makeup business mentor, Kerry Curl is a multi-award-winning wedding business, entrepreneur, and marketing strategist from the UK that specializes in hair and makeup artist business growth.

Kerry helps hair and makeup artists to quantum leap their brand awareness and revenue within the wedding industry.

Discover more about Kerry and her coaching programs/membership program here.

Conclusion

Whatever stage you are at with your bridal makeup business, whether you’ve just started or you have been in the business for several years, I hope you’ve found this article about bridal makeup advertising useful.

Here’s another useful article about my 12-Step Marketing Plan for Bridal Makeup Artists.

If you’d like some help with your bridal makeup advertising or marketing strategies, I offer one-time wedding business coaching consultations.

For one hour, you can get my direct input on anything that is stressing you out or holding you back, including popular topics like setting your pricing and packages or combating Facebook Ads.

Whatever you need assistance with, I’m more than happy to help!

However, if you’d like to work with someone with a background in the bridal beauty industry, you can also check out what Kerry has to offer over at Kerry Curl Coaching.

WEDDING BUSINESS PRO