This article is about how to set your wedding prices and packages My approach to how you should set your wedding prices and packages is very different from what others will say. To set your wedding prices and packages, you need to take a look at my pricing strategies for wedding pros. In that article, I share two strategies for setting your wedding prices and packages, including the one-package strategy and the four-package strategy. But before...
This article is about how to start a bridal makeup business Would you like to know how to start a bridal makeup business without wasting all of your time and money on things that don't work? If you’re starting a new bridal makeup artist business or bridal beauty business that includes makeup as part of your service offering, you need to follow a strategic plan to set up your bridal makeup company and your marketing plan. Bridal Makeup...
This article is about my top 3 wedding marketing tips for new wedding business owners This year, I recommend that every new wedding business owner concentrates on three things! These steps will ensure that your wedding business is perfectly aligned to attract bridal couples that you'd love to work with and will also help your wedding company stand out from the crowd. My Top 3 Wedding Marketing Tips for New Wedding Pros: Align your pricing and...
This article is about the best marketing plan for your wedding business in 2023 2023 is going to be a big year for weddings! But it's going to be a struggle for some of you, especially if you don't have a strategic marketing plan in place. A strategic wedding business marketing plan is exactly that... It's a plan that you can follow along as a step-by-step process! A plan that will help you attract and target brides and bridal couples that are...
This article is about quality wedding leads... There's a reason why I've titled this article the way I have. You see, anybody can get a ton of wedding leads. But, not all of you will know how to get QUALITY wedding leads! Let's unpack this idea of quality wedding leads a little further in this article. What is a quality wedding lead? A quality wedding lead that comes into your wedding business is one that is associated with your target bride or...
This article is about my 12-step wedding cinematography marketing strategy If you want more cinematography leads or you need more wedding videography bookings, check out my wedding cinematography marketing strategy that I’ve outlined below. There are 12 easy-to-follow strategies or steps in my wedding cinematography marketing strategy 12-Step Wedding Videography Marketing Plan The best wedding cinematography marketing strategy includes 12...
This article is about my 12 wedding florist marketing tips Do you have a wedding florist business or thinking of starting one? In this article, I'm sharing 12 wedding florist marketing tips that will help you fast-track your wedding flower business success and get more wedding leads and bookings. 12 Marketing Tips for Wedding Florists Take a look at these wedding florist marketing tips and start implementing them in your wedding flower business...
This article is about the common question: should I list my wedding company on The Knot or WeddingWire? If you’re looking for my quick answer for whether you should list your wedding business on The Knot or WeddingWire, the biggest wedding directory platforms in the US. My answer is a definite YES! As an SEO specialist myself, I don't just look at wedding directory websites like The Knot and WeddingWire for their lead generation. For me, one...
This article is about the common question: should I quit my wedding business? Are you over weddings? Thinking of throwing in the towel? Running a wedding business is great when the bookings are coming in and there’s money in the bank, but it can get a little overbearing and frustrating when things start going wrong or when you have too many weddings on your plate. Should You Close Your Wedding Business? If you no longer love what you do and...
This article is about the 3 things to do when your wedding company isn't making money This is a tough topic to discuss but one that may be super helpful and important for some of you that are struggling to stay in business. The Best Thing You Can Do First First up, let me just say, we've all been there.... We've all had those weeks, those months, and even those years when bookings dry up along with your income. The best thing you can do if your...